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Program to Encourage Behavioral Change and Significant Financial Improvement, Focusing on 10,000 Youngsters in East Africa
Nairobi, Kenya, April 20, 2023 – WildlifeDirect, a non-profit group devoted to the conservation of Africa’s wildlife, is happy to announce the roll out of its new Nature Optimistic Children Outreach Program which is an extension of the Nationwide Geographic’s Workforce Sayari instructional leisure Program.
Workforce Sayari, a collaboration between the U.S. Division of State, the U.S. Company for Worldwide Improvement (USAID), The Walt Disney Firm Africa and Wildlife Direct, noticed a 20-part tv collection being aired throughout Africa on Nationwide Geographic Wild and Disney Channel. With a objective to encourage significant, impactful behavioural change in younger viewers throughout the continent and create the subsequent technology of environmental conservation leaders, Workforce Sayari now strikes from the small display screen and faculties and communities in East Africa with the Nature Optimistic Outreach Children Program.
Focusing on 10,000 kids aged 7-12 years outdated in 200 faculties in Kenya, Rwanda and Tanzania, this system goals to have a long-lasting influence on the conservation of species-rich landscapes and generate significant financial improvement alternatives for communities.
The Nature Optimistic Children Outreach Program is designed to teach and have interaction kids and communities concerning the significance of defending and conserving the pure surroundings. Via a collection of outreach screening occasions, workshops, and nature based mostly actions, the initiative goals to encourage a extra sustainable and accountable strategy to environmental stewardship.
“In March this yr, we introduced the Nature Optimistic Children Outreach Problem, and we’re excited to see the extent of curiosity it has generated. The problem is a chance for younger folks to be taught concerning the significance of conservation and take motion in their very own communities,” mentioned Dr. Paula Kahumbu, CEO of WildlifeDirect.
Profitable faculties will every obtain $500 to implement a conservation challenge of their very own selection. Alongside the outreach program, every college may even obtain a DVD with Workforce Sayari episodes.
“Now we have designed the Outreach program to enhance the Ministry of Schooling within the Nationwide Tree Rising and Restoration marketing campaign that was launched by HE President William Ruto in December final yr,” added Kahumbu. Within the first yr of partnership WildlifeDirect will work with the youngsters in Kenya to plant 25,000 timber. We invite people, corporates and organizations which might be serious about partnering with us on this noble initiative.
“The Nature Optimistic Children Outreach Program is a vital a part of WildlifeDirect’s efforts to guard and preserve Africa’s wildlife,” mentioned Trish Sewe, Chief of Social gathering of the challenge. “By partaking and educating kids, we might help create a extra sustainable future for each folks and wildlife.”This system will give attention to a variety of points, together with sustainable conservation, renewable power, and wildlife conservation. Actions will embody tree planting initiatives, workshops on conservation training, group clean-up occasions, recycling of plastics, glass and different waste, faculties utilizing gutters to gather and preserve water, and so on.
The Nature Optimistic Children Outreach Program is initially launching in Kenya, Rwanda and Tanzania the place WildlifeDirect has established conservation hubs in partnership with 3 conservation organizations; Oceans Alive Basis-Kenya, African Folks and Wildlife-Tanzania and Prime Biodiversity Conservation-Rwanda, and there are plans to develop the attain of Workforce Sayari to different African international locations.
“We’re excited to launch the Nature Optimistic Outreach Program in East Africa, and we sit up for increasing it to different international locations throughout Africa,” added Trish. “Collectively, we will work in direction of a extra sustainable future for Africa’s wildlife and the communities that depend on them.”
For extra details about WildlifeDirect and the Nature Optimistic Outreach Program, please go to https://wildlifedirect.org/.
Obtain press launch right here
For extra info, please contact:
For WildlifeDirect:
Trish Sewe
For The Walt Disney Firm Africa:
c/o Jenny Griesel Communications
For U.S. Division of State
The Bureau of Instructional and Cultural Affairs:
For USAID:
About The Walt Disney Firm EMEA:
The Walt Disney Firm, along with its subsidiaries and associates, is a number one diversified worldwide household leisure and media enterprise that features Disney Parks, Experiences and Merchandise; Disney Media & Leisure Distribution; Worldwide Content material and Operations and three content material teams—Studios, Basic Leisure and Sports activities–centered on creating and producing content material for direct-to-consumer, theatrical and linear platforms. Disney is a Dow 30 firm and had annual revenues of $82.7 billion in its Fiscal 12 months 2022.
The Walt Disney Firm has been in Europe, Center East and Africa (EMEA) for over 80 years and employs hundreds throughout the area. Between Disneyland Paris and its different iconic manufacturers, together with Disney, Pixar, Marvel, Star Wars, Nationwide Geographic, twentieth Century Studios and ESPN, The Walt Disney Firm EMEA entertains, informs and evokes tens of millions of customers in additional than 130 international locations by the facility of unparalleled storytelling. Disney+, the corporate’s direct-to-consumer streaming service, is at the moment out there in 60 markets throughout EMEA.
About WildlifeDirect:
WildlifeDirect is internationally acknowledged as a excessive influence Kenyan based mostly group that seeks to alter hearts, minds and legal guidelines in order that Africa’s wildlife endures perpetually. The mission of WildlifeDirect is to attach folks to their wildlife and nature and encourage them to treasure it and act to preserve it. The group produces Wildlife Warriors, a preferred wildlife TV collection about our wildlife heroes and heroines, and the animals that they’re saving. We goal to remodel and catalyse the wildlife movie making trade in Africa. The collection is screened on nationwide TV in addition to in lecture rooms by the Wildlife Warriors Children conservation training program.
About USAID:
The U.S. Company for Worldwide Improvement (USAID) is the world’s premier worldwide improvement company and a catalytic actor driving improvement outcomes. Via our cross-sectoral programming, USAID works to handle the world’s most pressing wants, together with biodiversity conservation, training, and financial improvement. USAID works to assist raise lives, construct communities, and advance democracy. USAID’s work advances U.S. nationwide safety and financial prosperity; demonstrates American generosity; and promotes a path to recipient self-reliance and resilience. President John. F. Kennedy created USAID by govt order in 1961 to steer the U.S. authorities’s worldwide improvement and humanitarian efforts.
About The U.S. Division of State
The U.S. Division of State leads America’s overseas coverage by diplomacy, advocacy, and help by advancing the pursuits of the American folks, their security and financial prosperity. Via its 270 diplomatic missions world-wide, the Division of State is dedicated to supporting public outreach efforts round key overseas coverage issues that assist construct peaceable relations between the folks of america and other people of different international locations, in addition to advance U.S. overseas coverage and nationwide safety targets.
The Bureau of Instructional and Cultural Affairs’ (ECA) mission is to extend mutual understanding between the folks of america and the folks of different international locations by way of instructional and cultural trade that help within the improvement of peaceable relations.
