Wednesday, October 15, 2025
HomeHealthcareAs Employers Face Spike in Healthcare Prices, How Can They Optimize Digital...

As Employers Face Spike in Healthcare Prices, How Can They Optimize Digital Well being in Profit Design?

With healthcare prices for corporations projected to leap 9% in 2026, the most important enhance in additional than a decade, ROI for digital well being options is vital. In a current webinar, executives from Solera Well being and Premera Blue Cross mentioned how they’re addressing the ROI challenges of digital well being adoption and profit design for self-insured employers. Solera Well being Chief Technique Officer Ed Liebowitz and Premera Well being Vice President of Product Nathan Johnson exchanged concepts in a strong dialogue moderated by MedCity Information Editor in Chief Arundhati Parmar. 

Sponsored by Solera Well being, the webinar supplied strategies on enhance affected person engagement by deciding on the proper interventions that resonate with sufferers and enhance outcomes. Synthetic intelligence instruments have the potential to help a extra customized strategy.  

Liebowitz traced the shortcomings in affected person engagement to inadequate numbers of major care physicians (PCPs) that information the affected person journey. However he famous that digital well being is now at a degree the place it may higher tackle employer healthcare challenges.

“We’re now at an inflection level out there the place employers [say] ‘We’d actually like our well being plans to assist us with this as a result of they perceive profit constructions higher than we do.’ And whether or not it’s creating plans with decrease copays for going to digital [appointments] first, going to the proper specialist, customized navigation primarily based on the brand new LLM fashions which can be on the market, I feel expertise has now caught up to some extent that may lead again to customized navigation and fill the void of these lack of PCPs.”

Johnson supplied an instance of how Premera has helped employers cut back healthcare prices amidst a scarcity of physicians by a collaboration with Kinwell Medical Group.

“We have now 16 clinics that ship a really concierge-like superior major care expertise, and so they’re seeing price of care returns upwards of 10% by way of financial savings towards the remainder of the community,” Johnson stated. “So fashions of care matter, degree of engagement issues, creating the area and time for major care to work issues.”

Among the many takeaways for viewers are:

• Clear understanding of what to search for in digital well being distributors

• Insights into quantify ROI and outcomes for management

• Sensible steps to simplify vendor administration and enhance worker engagement

• Actionable methods to organize for 2026 profit planning

To entry a recording of the webinar, Subsequent-Gen Advantages: A New Device in Containing Prices, Built-in Digital Networks, please fill out the shape beneath.

Picture: Yuichiro Chino, Getty Pictures

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