Pendo Pricing 2026: Is It Price It?

Key Takeaways

• Pendo is a no-code platform that helps handle software program experiences.
• Its options provide help to perceive how customers behave and enhance engagement.
• Options embrace amassing suggestions, analyzing sentiment, giving AI-driven workflow solutions, and creating personalised in-app guides.
• All these work effectively collectively in a single place, making it simpler to handle person engagement and enhance adoption.
• Pendo additionally contains AI options to boost workflows, enhance person expertise, and enhance worker effectivity.
• You may strive Pendo with a 30-day free trial or a forever-free plan. There are additionally 4 paid plans primarily based on the variety of month-to-month lively customers (MAUs).

In This Information…

Overview Of Pendo

Most SaaS manufacturers now have robust tech methods in place. Others nonetheless battle to attain good ROI as a result of they focus solely on launching superior merchandise. However the manufacturers that stand out are those that additionally emphasize person expertise. These firms probably acknowledge the advantages of Pendo or are already utilizing it. Pendo is a number one platform for enhancing product experiences in SaaS firms, serving to companies perceive how customers work together with their services.

What Is Pendo?

Pendo helps digital companies, particularly SaaS firms, perceive their merchandise higher. When firms use many instruments to research person conduct, they waste time and sources on software program growth. Nonetheless, Pendo has every part wanted for managing software program experiences in a single place. It helps groups shortly adapt to altering buyer wants by combining personalised onboarding, in-app steering, person suggestions, and product analytics. This enables customers, together with these with out technical backgrounds, to simply see how prospects work together with their merchandise and enhance product experiences for higher ROI.

Core Options And Performance

Pendo’s primary promoting level is how its options work collectively to spice up effectivity. It connects varied methods, serving to companies take advantage of their AI, SaaS, agent-based, and cell platforms.

One in all Pendo’s core capabilities is to assist groups leverage analytics to drive long-term enterprise affect. As a substitute of counting on guide occasion tagging, groups can make the most of automation that immediately tracks person conduct for real-time efficiency insights. Listed below are its key product analytics options:

Pendo Options For Product Analytics

• Characteristic Monitoring
  Monitoring how customers work together together with your software program to establish which options are most fascinating and drive extra worth.
• Automated Occasion Monitoring
  Robotically capturing clicks, pageviews, and different related person engagement metrics.
• Person Journey Optimization
  Monitoring person journey to match and spot points or drop-offs and optimize for larger conversions.
• Customized Dashboards
  Collaborative, automated dashboards personalised to trace particular metrics, reminiscent of person conversion, retention, adoption, and drop-off.
• Session Replays
  Video “replay” playbacks of person conduct to establish utilization patterns, context behind person journeys and interactions, product errors, and workflow bottlenecks.
• Knowledge Integration
  Combining knowledge from Pendo, current CRMs, and third-party integrations like Salesforce and Slack to trace product utilization.
• AI Suggestions
  AI-powered suggestions to boost workflows, productiveness, and app utilization.

Pendo Options For Person Engagement

Commonplace e-mail or product guides are a factor of the previous. Trendy customers need easy-to-understand steering that helps them shortly undertake software program, and that is the place Pendo is available in. Under are the important thing engagement options for each desktop and cell customers:

• In-App Guides
  Guides embedded into your product’s UI, permitting customers to get help with out disruptions.
• Personalised Guides
  Segmented guides to focus on particular customers primarily based on the place they’re of their app journey, utilizing tailor-made messaging.
• AI-Generated Guides
  Immediately producing step-by-step guides utilizing AI, just by placing in prompts, content material preferences, and the beginning URLs.
• Person Ideas
  Utilizing tooltips, banners, onboarding guides, modals, and different in-app messaging instruments to supply person steering seamlessly.
• Useful resource Middle
  Creating an in-app useful resource heart with video tutorials, entry guides, walkthrough tutorials, and different materials for a greater onboarding expertise.

Pendo Options For Suggestions Assortment And Sentiment Evaluation

Person suggestions is essential for getting extra individuals to make use of an app. Pendo presents instruments that simplify the method of amassing suggestions and analyzing person sentiment. This helps prioritize what customers care about most. Listed below are the principle options for amassing suggestions and analyzing sentiment:

• Pendo NPS
  Regularly monitoring NPS (Web Promoter Rating) in-app to measure person satisfaction and monitor enhancements.
• NPS Analytics
  Monitoring person conduct and product options that affect your NPS, each positively and negatively.
• Surveys And Polls
  In-app surveys and polls to collect person suggestions (Pendo presents polls as a part of its Guides).
• AI-Powered Sentiment Analytics
  AI-generated insights into person attitudes and traits to establish person patterns, recurring issues, utilization traits, and unaddressed ache factors.

Pendo Options For Worker Productiveness

Pendo is designed on your prospects, however it’s also possible to use it to spice up your crew’s productiveness. It exhibits how your workers use inner instruments and presents options that assist them work with complicated purposes. Listed below are its key options for worker productiveness:

• In-App Guides
  Step-by-step walkthroughs for onboarding new hires.
• Course of Analytics
  Analytics on worker workflows to establish inefficiencies and points to boost in-app journeys.
• Change Administration
  Personalized guides to boost adoption throughout new rollouts or system migrations.
• Roadmaps
  Creating inner roadmaps to align stakeholders and simplify communication amongst cross-functional groups.

Pendo Use Instances

Pendo is primarily utilized by UX designers, product managers, operations stakeholders, entrepreneurs, and buyer success managers to scale back friction in person journeys and improve software program adoption. Widespread use instances embrace:

• Product Adoption
  Analyzing person interactions to trace adoption and ship in-app messaging to extend adoption charges.
• Advertising
  Personalized in-app guides and messaging for particular person segments, together with in-app nudges for desired person interactions.
• Onboarding
  Personalised and automatic onboarding for brand spanking new customers, particularly via step-by-step walkthroughs to scale back first-time friction.
• Buyer Success
  Monitoring utilization and previous conduct patterns to establish at-risk prospects and deploy re-engagement campaigns.
• Churn Discount
  Monitoring early indicators of person drop-off and re-engaging at-risk customers earlier than they drop off the funnel utterly.
• Product Launch
  Creating custom-made in-app messaging to introduce new merchandise or in-app options and measuring their adoption.
• Roadmaps
  Utilizing collected suggestions and sentiment evaluation to plan structured roadmaps for environment friendly planning.
• Worker Interactions
  Worker segmentation for custom-made coaching, gathering suggestions for enhancing workflows, and monitoring utilization of instruments for making certain compliance.

What Can You Do With Pendo?

With Pendo, steady product enchancment turns into easy. Groups can leverage deep knowledge and AI-powered insights for key purposes, reminiscent of:

• Measuring product success via utilization patterns and engagement metrics.
• Segmenting customers primarily based on adoption stage, conduct, and function to tailor experiences.
• Creating personalised onboarding experiences that assist totally different customers undertake totally different merchandise seamlessly.
• Monitoring retention charges, adoption numbers, rising traits, new characteristic adoption, and different key metrics to grasp person engagement higher.
• Gathering complete suggestions via session replays, NPS surveys, in-guide polls, and so forth.
• Delivering custom-made in-app messages and guides primarily based on person conduct and suggestions.
• Analyzing sentiment to establish utilization bottlenecks, patterns, and enhancements as shortly as potential.
• Leveraging custom-made dashboards to tailor engagement methods for sooner product adoption.
• Creating in-app messaging and guides for cell merchandise.

How A lot Does The Pendo App Price?

Pendo pricing shouldn’t be publicly out there, because the platform solely accepts requests for customized quotes. Nonetheless, Pendo pricing plans are segmented into 4 tiers to accommodate totally different crew sizes and use instances, and the platform additionally presents a free plan. Every plan is versatile and scaled primarily based on complete month-to-month lively customers (MAU), so groups can select one that matches their software program adoption wants. Under is an in depth breakdown of what every Pendo value plan contains.

Pendo Free

The Free plan permits as much as 500 MAUs and presents the next options:

• In-app analytics, together with behavioral analytics, retroactive knowledge analytics, retention reporting, and account segments.
• In-app guides, together with cell guides, accessibility options, and surveys.
• Pendo-branded NPS surveys (paid).
• One-year entry to knowledge retention.
• Product discovery roadmaps.
• SSO and safety compliance (HIPAA, GDPR, Privateness Protect, and so forth.).
• Buyer help (self-serve solely).

Pendo Base

The Base plan permits you to select a customized variety of month-to-month lively customers (MAUs) primarily based in your wants. Along with the options within the Free plan, the Base plan additionally contains the next:

• Customizable studies, product engagement scores, cross-app journey studies, and different analytics options.
• In-app useful resource heart, guided experiments, automated guides, embedded guides, and extra guide-related functionalities.
• Session replays (out there for a payment).
• Product discovery roadmaps (out there for a payment).
• Customized NPS surveys (out there for a payment).
• Orchestrated person journeys, native e-mail capabilities, and advertising and marketing automation integrations (out there for a payment).
• Seven-year knowledge retention, API entry (out there for a payment), knowledge synchronization (out there for a payment), and one integration included.
• Buyer help is out there.

Pendo Core

The Core plan additionally permits a customizable variety of MAUs, along with the options included within the Base plan:

• Session replays are included, that includes frustration indicators, limitless session seize, and a 30-day retention interval.
• Product discovery roadmaps are additionally out there (out there for a payment).

Pendo Pulse

The Pulse plan permits for a customizable variety of MAUs and contains the next extra options past these provided within the Pendo plan.

• Product discovery options, together with suggestions summaries, automated suggestions triaging, thought prioritization, and a buyer portal.
• Sentiment evaluation options, together with NPS triage, e-mail subscriptions, and AI summaries.

Pendo Final

The Final plan gives a tailor-made variety of MAUs and the options included within the Pulse plan, plus:

• Orchestrated journeys.
• Native emails and advertising and marketing automation integrations.

Does Pendo Supply Trials?

Sure. The platform presents a 30-day free trial. That is totally different from the Free plan as a result of it provides you full entry to Pendo for one month. Throughout this time, you should use all of the options like analytics, suggestions instruments, journey orchestration, and in-app guides. The Free plan is legitimate indefinitely however has restricted options.

Is Pendo Pricing Negotiable?

Pendo presents pricing plans that already embrace reductions for bundles. Nonetheless, you may negotiate their costs, particularly in the event you’re making a multi-year dedication, shopping for bundled providers, selecting semi-annual billing, or buying in bigger portions. To debate your wants and negotiate costs, contact Pendo’s gross sales crew.

Execs And Cons Of Utilizing Pendo

To see if Pendo is value your money and time, let’s have a short have a look at its execs and cons.

Execs

• Sturdy Analytics
  Pendo’s analytics should not solely correct but additionally extraordinarily detailed, permitting groups to trace characteristic adoption and historic patterns via retroactive evaluation.
• No-Code Guides
  Pendo’s no-code nature means non-technical groups can simply undertake it and create step-by-step guides, onboarding walkthroughs, and different related sources with none developer help.
• Centralized Hub
  It presents a spread of providers in a single place, together with in-app messaging, self-service useful resource facilities, NPS surveys, and sentiment evaluation. It additionally gives AI-powered instruments to enhance workflows.
• Customizable Dashboards
  Extremely customizable dashboards enable enterprises to leverage extra personalised reporting, even cross-app dashboards that observe engagement throughout varied product traces.
• Helpful For Workers Too
  Pendo works for each exterior customers and firm workers, enhancing adoption, effectivity, and workflow creation inside groups.

Cons

• Extra Costly
  The price of every pricing tier will increase as you enhance MAUs. Which means that the platform will be costlier than different alternate options with fewer options.
• Bigger Studying Curve
  Though in-app guides could also be no-code, organising analytics, segmenting customers, and monitoring worker workflows would require intensive product data.
• Lack Of Customization
  Pendo presents varied pre-built templates. Nonetheless, its guides lack detailed UI customization, which large-scale branding groups want, in addition to primary options reminiscent of cell notifications.
• No Public Pricing Out there
  The dearth of transparency on its pricing plans makes it troublesome for groups to make fast buy choices.

So, Is Pendo Price It?

Pendo is a product analytics platform that helps organizations make data-driven choices to develop and scale. It’s best for mid-to-large-scale SaaS firms that need to observe how customers have interaction with their merchandise, help giant person teams, and handle worker efficiency. Nonetheless, Pendo is probably not appropriate for early-stage groups that don’t focus a lot on analytics, particularly since its pricing goes up as month-to-month lively customers enhance.

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